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Archive For: Uncategorized

WHAT IS SEO?

shutterstock_198895682Search engine optimization, often referred to with the acronym of “SEO”, is a process that boosts a business’s exposure and ranking on Internet search engine results. The aim of SEO is to catapult a business’s website to the first page …

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The 5 Pillars of PPC Success

shutterstock_383961142Pay per click marketing, commonly referred to with the acronym of “PPC”, is an excellent means of reaching prospective customers. Yet the manner in which a PPC marketing campaign is conducted goes a long way in determining its success. Let’s …

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Why PPC Is Imperative

shutterstock_138803180Whether you’re local or global, big-time or small, niche or mainstream, your business has something to gain from a strong PPC campaign. Perhaps the single most versatile online marketing tool available to businesses, there’s no strategy pay-per-click can’t supplement, and …

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